Advertising legend name Stuart Henderson Britt quoted that "Doing business without advertising is like winking at a girl in the dark. You know what you are doing but nobody else does" . This mean that the the business cant be run without using the right way to channel the message that the organization want their audience to know. They should hire advertiser and let them choose to market his or her message where strategy, innovation and an in-depth knowledge of the audience comes into play.

 Take this Ipad 2 official demo . With the use of youtube, Apple.Inc able to tell people across worldwide about the existence of I Pad 2. This is one of the example that with the right use of advertising tools, business will able to appropriately increase their sale and growth